Webinar usage continue to rise over the years thanks to technology. Better tech has brought us better connectivity and devices are more intuitive and easier to use, which also widens the demographic of people who can easily join and conduct webinars. Marketers utilize webinars as a marketing...

If utilized properly, webinars are a great way to generate traffic in your business while educating your target audience at the same time. However, since webinars are generally seminars held online where presenters can only be seen through the computer screen, it can be challenging to hold the...

Webinars are erroneously considered dead marketing lead generation tactics by some marketers. This incorrect idea caused a significant reduction in the number of businesses and individual marketers who use these to convert prospects into subscribers over the past few years. The truth is, if...

Despite rumors surrounding webinars, they are still game-changing for many businesses. Even though some have completely stopped using webinars for their 2018 sales and marketing campaigns, a lot of brands still continue to report significant results from this marketing method. The fundamental...

Throughout the years, webinars showed remarkable benefits in the world of marketing. In fact, 73% of marketers admittedly say that it is the best marketing tool to generate high quality leads, and roughly 57% of them are motivated to organize more this year. So, what makes a webinar an invaluable...

According to the findings of a study conducted by Wainhouse Research, commissioned by Citrix Online, 51% of 533 respondent trainers believe webinars are more or just as effective as in-person trainings or workshops, and another 36% believe webinars are almost as effective. Here are the advantages...

Did you know that roughly 61% of companies use webinars to promote their brands? While this competition poses an obvious challenge in making your brand stand out, it is certainly not a hindrance. First off, there are several factors you must take into consideration like the topic, speakers,...

If you are a beginner in hosting webinars, or if you have had previous, yet unsuccessful experiences, this guide will take you through promising steps on how to prepare for an effective webinar: Create a specific agenda. Content-wise, settling on a general topic is the most disastrous idea...

As the terms “web conferencing” and “webinars” are used interchangeably, it becomes confusing for beginners to see the difference between them aside from their distinctive features leading to confusion on what service they should use. Understanding both of their capabilities and limitations...

Webinar email invitations are used by many webinar hosts, marketers, and companies as a promotional strategy with a single goal, which is to drive webinar registrations. This strategy is very critical to the success of a webinar, as studies proved that 70%-76% of webinar registrations are actually...