The five 5 question types you may want to consider when requiring successful completion of a test after your online training session include True or False, multiple choice, multiple select (in other words choosing more than one correct answer), matching, and fill in the blank. For the ‘fill in...
Key pillars in a webinar marketing plan include your selection of media and lists, your communications plan for those lists and media, the webinar invitation and getting the tactics right. (We’ll cover the last two next week.) Media and List selection The webinar marketing plan starts...
As you may already know, webinars can be designed to accomplish a diverse set of marketing objectives. In order to build a successful webinar program of big and impactful events (with a series of events and recordings) for your organization, you must first understand the most common pitfalls. ...
The use of webinars as a training tool is increasing dramatically. Recent survey results show that approximately one-third of learning and development sessions created by medium to large organizations and government agencies is online ….and the number is growing fast. But, when conducting...
We live in a “Permission Marketing” culture. Buyers of products and services are more in charge of the purchasing process than ever before. They want to control what information they consume, which firms to engage and when and how they buy products and services. Webinars area great way...
Consider the following stories about two webinars that helped propel their companies to measurable success. A niche-market software company identified over 1,000 prospects with specifically defined needs for their product. One of the challenges for this particular software company was finding...
If you're a sales professional looking for a new way to generate leads, you might want to think about hosting a free webinar for your prospects. However, before you begin it's important that you create an effective follow-up process. On average, less than 50% of those that register will actually...
Webinars are fast becoming an accepted method for delivering education and training programs. This 45 minute educational webinar explores the benefits of using today’s online technology to shift from a face-to-face training model to the use of web-based tools. Watch this webinar to...
Do you attend webinars? Here are a few helpful tips you can use to get the most out of your next webinar: Log in early - handle any technology issues before the conference starts Be an active participant - ask questions, respond to polls Provide feedback - let the speaker and sponsor know...
Webinars help speakers, consultants, trainers and other seminar promoters in 7 key ways: Reason #1: You’ll Build Targeted Lists of Qualified Prospects. Webinars are a lot easier to sell than live events – because there’s no travel involved and people can sign up at the last minute. (Plus,...